The Concept & Visual Identity

For this Boom Brief, the challenge was to craft a premium alcohol-free spirit inspired by the quiet power of nature. I deliberately steered clear of the typical transparent aesthetics to focus entirely on depth and visual richness. The identity is anchored by a warm amber core and the Kerozene typeface. Its organic curves echo deep forest roots, bringing a tactile quality to the wordmark. Paired with a minimal forest green label, it establishes SILVA as a rooted, sophisticated brand designed for a complex sensory experience.

Art Direction & Staging

The staging and art direction are fundamentally crucial to the brand narrative. By placing the bottle on a textured red clay surface, the resulting imagery captures a distinct moment of clarity and pause after the chaos of the game. The stark visual contrast between the raw, porous clay texture and the highly refined, reflective glass reflects the exact balance modern creatives constantly crave. Ultimately, SILVA is a brand that truly lives up to its core philosophy: unique by nature, creative by essence.